The Campaign

5 To Do Today is a campaign initiated in China to influence attitudes, motivate behavioral change and create collective support for climate action. We believe that individuals can make a significant, collective impact by modifying daily routines to reduce their environmental footprint.

Our mission is to minimize climate change impacts by urging individuals to reduce their energy and resource use. The campaign asks all of us to take five simple actions every day to reduce energy use and consumption. The current focus is on transportation and food choices.

5 To Do Today is a campaign of WildAid, which has a proven track record of success in influencing attitudes, inciting behavioral change and creating collective support for action to protect endangered wildlife.